Articles And Information
WEEDSDAY PLAYLIST: CLIO MUSIC & CANNABIS DIRECTOR MICHAEL KAUFFMAN SHARES 5 SONGS FOR YOUR NEXT SMOKE SESH
MAGNETIC MAG
Clio Music Director Michael Kauffman Talks #Clio60, The 'Visceral Power' of Music
As the glittering advertising honors turn 60, their younger music arm recognizes savvy marketing moves around the sounds of Billie Eilish, Meek Mill and Elton John… (more)
“BRANDS AND ARTISTS ARE FINDING NEW METHODS TO PARTNER IN AUTHENTIC WAYS” – A CONVERSATION WITH CLIO MUSIC DIRECTOR MICHAEL KAUFFMAN
We last spoke to the Clio Music team in 2016. Can you give us a refresher about the purpose and mission of Clio Music?
Clio Music is a global awards program celebrating remarkable marketing for artists and music companies as well as the creative use of music in advertising. Clio Music awards are presented annually within a dedicated section of the Clio Awards ceremony and underscores the power of music to connect artists, fans, and brands…
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Temple University Volunteer Spotlight: Michael Kauffman
From the marching band to the boardroom, Metropolitan New York chapter chair Michael Kauffman, KLN ’86, has managed to pursue his dreams in music, media and communication while still giving back to the university that helped him get his start...
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Advice For Emerging Artists From The Sentric Music Blog (April 2017)
MICHAEL KAUFFMAN - THE MUSIC BUSINESS ASSOCIATION - @MICHAELJOEL
1. Go to your favourite watering hole.
2. Take enough money out for two rounds of drinks for your crew.
3.Buy first round.
4. Divide the remaining money into four budget areas: band, fans, charity, and collaboration.
5. Brainstorm and answer the following questions:
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Coffee Talk With Jay Gilbert (April 2017)
“I’ve worked in music and technology during my career, largely in sales, marketing, and PR roles. I love to connect artists and companies with fans and customers – and have been doing that in tech (YouTube on the marketing team and at Google via corporate communications), at start-ups like RightsFlow (a rights management and licensing company acquired by Google), and earlier in my career at labels and distribution companies like UMG, Verve, BMG, and Windham Hill...”
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Michael Kauffman Joins Music Biz Team
The Music Business Association (Music Biz) has appointed Michael Kauffman to spearhead Partnership sales and marketing for the organization and its Music Biz 2017 convention...
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Top Tips For Generating A YouTube Channel
Okay hotshot, so you want a successful YouTube travel channel. Where do you start? What do you do? Where do you go? Aargh! Relax; there are some very easy steps you can take to get started. Most importantly, these astute YouTube tips can be done either for free or with very little money involved. Am I blowing your mind? MediaKitty met with MICHAEL KAUFFMAN...
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SiriusXM and YouTube Up The Tempo With The YouTube EDM 15
Since we launched The YouTube 15 on SiriusXM’s Hits 1 radio with host Jenna Marbles, millions of you have tuned in to hear your favorite established artists like Ariana Grande and new stars like George Ezra. The YouTube 15 even brought Jimmy Fallon and will.i.am’s Ew! to the radio (which eventually hit the Billboard Hot 100)...
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